As Procore’s sales team scaled and deals became more complex, their Salesforce CPQ system couldn’t support collaborative, flexible pricing conversations. Sales reps were forced to use homegrown solutions and spreadsheets to present multiple pricing scenarios, leading to inefficiencies, errors, and lost time.

As Euna Solutions expanded its product offerings across ten distinct business lines, it became clear that their existing Salesforce instance could no longer support the complexity of their pricing and quoting needs.

Delivering a good user experience without compromising the authoring experience required us to develop an authoring format that enables writers to express interactivity and simple page logic without mixing code and content.